![]() ![]() In fact, Lean and Six Sigma most certainly can rock the salesperson's world. Now, I'm not saying that Six Sigma doesn't work in sales and marketing. Managers of sales and marketing may benefit perhaps, but probably not most salespeople. Money spent training salespeople on Six Sigma is likely to have only tangential benefits at best. I'm the author of Sales and Marketing the Six Sigma Way ( ) (Kaplan, 2006), and I never recommend that my sales and marketing clients start salespeople on black belt (or even greenbelt) training if they are to do Six Sigma in sales. If you mean, "Will Six Sigma training and tools help me sell,?" the answer is, "No, unless you operate directly in the Six Sigma industry, you probably do not need it, and it will not really help you do your job." It is a very legitimate question too: "Will Six Sigma training and tools help me sell?" Now, reading between the lines, the question appears to have been posted by a salesperson. How can Six Sigma help me get the clients I need?" "I'm doing sales, meaning getting clients for their contact center needs. Recently this important question was posted to the bulletin board on 's website: Salespeople Frustrated by Six Sigma Training: What to do Instead I hope the message is "in their face" enough to get people's attention while also getting people to take the message seriously. ![]() However, I have seen it misapplied way too many times. As the author of Sales and Marketing the Six Sigma Way, I am a big believer in the methodology. And, luckily, I saw a question posted on the website that got me inspired. It wasn't until sometime on Friday that I started feeling human again. I got hit with a bad flu on Sunday night, and struggled through the rest of the week. ![]()
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